Master Data Management

Start Every Workflow with Trusted Master Data

Serving corporate customers nationwide

Unify products, services, customers, suppliers, employees, organizations, prices, coding and business rules, and reduce duplicate entries, definition conflicts and cross-system data breakpoints through verification, permissions, review and change records.

Start with high-frequency data objects and gradually connect sales, supply chain, finance and operational decisions.

Run as planned... Check data quality every day at 02:00
Started with... Product information has changed
Started with... Create new or import master data then
Check conditions... The code is unique and the required fields are complete
Flexible configuration according to enterprise objects

One Foundation for Core Business Data

First determine which data needs to be shared across departments, and then establish fields, coding, status, permissions and maintenance responsibilities by object. Each module can be launched independently or gradually expanded around the same master data model.

01 · PRODUCT

Product and Service Master Data

Unify the basic information of products, SKUs, services, categories, specifications, units, pictures, status and prices, and provide the same identification for quotations, orders, procurement, inventory and accounting.

02 · PARTNER

Customer and supplier master data

Centrally maintain company names, contacts, addresses, settlement information, labels, qualifications and cooperation status to reduce duplication and conflicts caused by separate maintenance of sales, procurement and finance.

03 · ORGANIZATION

Organization, employees and responsibilities

Maintain companies, departments, positions, employees, reporting relationships and data scope, and provide a stable organizational foundation for process allocation, approval, business ownership and authority control.

04 · RULE

Coding, dictionaries and business rules

Unify numbering rules, regions, currencies, units, status, reasons, types and other public dictionaries to allow different systems and reports to use interpretable and reusable data definitions.

Standards and Coding

Define Data Standards Before Automation

Solidify field names, types, required conditions, uniqueness, coding rules, status changes and maintenance responsibilities in the system to avoid multiple names, numbers or statistical definitions for the same object in different departments.

  • 01
    Define field templates separately by products, customers, suppliers, organizations and other objects.
  • 02
    Configure automatic encoding, manual controlled encoding and historical encoding compatibility rules.
  • 03
    Maintain public data dictionaries for units, regions, currencies, industries, statuses, etc.
Coding rules · Products Activating
object prefix PRD Fixed
Classification code Automatically read product categories 2 people
Serial number Continuously generated by category 4 digits
Final example PRD-CN-0248 only
Data quality

Find Duplicates, Gaps and Errors Before Import

Basic data quality does not rely on one-time cleaning. The system should continuously perform format, scope, uniqueness and correlation verification during the input, import, modification and release processes, and hand over issues that require judgment to the responsible person for review.

  • 01
    Identify suspected duplicate records based on combinations of name, code, phone number, tax number, etc.
  • 02
    Perform rule verification on required fields, formats, value ranges, and superior-subordinate relationships.
  • 03
    Keep original data, cleaning results, processing opinions and rollback records.
Batch import · 1,248 items To be reviewed 27
import Read Excel or legacy system data
Verify Check formats, required fields and associations
Remove duplicates Match similar records and manually confirm
Warehouse Generate formal master records and logs
Permissions and changes

Control Who Can View, Edit, Review and Publish

Configure permissions based on data object, organization scope, and operation type. When key fields or cross-system data change, the application, review and release process can be started, and the values ​​before and after the change, operator, time and reason can be recorded.

  • 01
    Distinguish between view, add, edit, review, publish, deactivate and export permissions.
  • 02
    Important data supports multi-person review, rejection, withdrawal and resubmission.
  • 03
    View historical values and change impacts by version to meet traceability needs.
Change Order · MD-20260927-018 Under review
Applicant Business department submits product unit adjustment
Data manager Identify standards, duplications and scope of impact
system administrator Check interfaces, permissions and synchronization schedules
Release record Keep before and after values, who, when and why
Migrate and connect

Connect Trusted Data Across Your Business

Formal base data can be provided to other business systems through controlled import, scheduled synchronization, or confirmed interfaces. Before construction, it is necessary to clarify the main data responsible system, synchronization direction, field mapping, failure retry and exception handling boundaries.

  • 01
    Supports Excel template import, export, field mapping and batch verification.
  • 02
    Connect to CRM, ERP, finance, e-commerce or other systems based on actual authorization.
  • 03
    Record synchronization status, failure reasons and retry results, and do not promise unverified third-party capabilities.
Master Data Release Center 3 connections
Source Excel, legacy systems and business applications
Basic data center Standards, validation, permissions, versions and releases
business use Sales, supply chain, finance and operations analysis
Custom development

Built for Your Workflows, Ready to Evolve

Build daily workflows in stages around roles, data, approvals and exceptions. For existing systems, assess integration and migration limits first; for new services, start with one complete workflow.

  • Overview of business processes and roles
  • Prototypes, permissions and data design
  • Phased development and acceptance
  • Continuous iteration after launch
FAQ

Basic data management system frequently asked questions

First clarify the data objects that need to be unified, current issues, responsible departments, coding rules and system dependencies, and then determine the scope of cleaning, migration, permissions and interface implementation.

What is an enterprise basic data management system?

The enterprise basic data management system is used to uniformly maintain products, services, customers, suppliers, employees, organizations, prices, coding and business rules used by multiple business processes. It provides a consistent data source for sales, supply chain, finance and other systems through unified fields, unique identification, permissions, audits and change records.

What is the difference between basic data management and ERP and CRM?

ERP and CRM are usually responsible for specific business processes, and basic data management is responsible for the data standards and master records that these processes rely on. The basic data system can be built independently or connected to existing ERP, CRM, financial or e-commerce systems, but the interface scope needs to be confirmed based on the actual system capabilities.

What basic data should companies unify first?

Data that are reused across departments, have a high impact of errors, and are updated frequently are typically processed first, such as product codes, customer and supplier files, organizational employees, prices, units, regions, and status dictionaries. Final priorities should be determined based on business issues, data quality, and system dependencies.

How to formulate basic data encoding rules?

First confirm the encoding object, uniqueness range, length, classification meaning, pipeline method and historical encoding compatibility requirements, and then decide whether the encoding will be automatically generated by the system or entered manually. The coding should remain stable, and business attributes that are prone to change should not be directly embedded in permanent coding.

How to deal with duplicate, missing and erroneous data?

Problems are identified through verification of required fields, format, range, uniqueness and association, and then combined with matching rules and manual review to complete the merger or correction. The original data, cleaning results, responsible person and rollback plan should be retained before going online to avoid direct overwriting and irrecoverability.

Can underlying data be migrated from Excel or legacy systems?

Can. Before implementation, it is necessary to take stock of file and system sources, complete field mapping, coding conversion, deduplication, missing processing and sample verification, and then import in batches and check the quantities and key fields. Migration scope, data quality responsibilities, and rollback methods should be confirmed in advance.

How to control permissions and changes of basic data?

View, add, modify, review, publish, and deactivate permissions can be configured by data object, organization scope, and operation type. Application and review processes can be set up for key data changes, and the values ​​before and after the change, operator, time and reason can be recorded for easy traceability.

How long does it take to build a basic data management system?

The cycle time depends on the number of data objects, field and coding complexity, historical data quality, permission approval, number of interfaces and acceptance scope. Usually, one or two high-frequency objects are first selected to complete the end-to-end workflow of standardization, cleaning, import and use, and then gradually expanded.

Start with One Frequently Used Data Object

Bringing the existing Excel, field descriptions, coding rules and related systems, we will jointly confirm the first batch of data objects, cleaning and migration scope, permission process and interface boundaries.

Book a Demo